The basic collection displays its roots in traditional Korean porcelain such as Joseon white porcelain or Joseon baekja - which refers to the white porcelain produced during the Joseon dynasty (1392-1910). The iconic shape and color of each piece is based on the famed and historic Joseon white porcelain. Seungmin Ji reinterpreted the traditional Joseon white porcelain shape in his own way to create a refined and contemporary twist on a classic. It is hard to believe because of the clean lines and symmetrical style, but each piece is handcrafted by the artist in his studio. 'The Basic Collection' is perfect for everyday use with its clean, simple lines and durable nature.